Us vs. Them

Attn: Grace is
naturally better

This female-founded brand is disrupting a tired category that’s gotten away with misunderstanding our needs for far too long. Let’s talk about how we’re providing so many women with a better way.

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Superior Top Sheet


100% plant-based, made from soft woven sugar cane fibers that are far superior at wicking away moisture without irritation.


Petroleum-based synthetic that irritates your most sensitive skin.

Non-Toxic Ingredients


No dyes, parabens, chlorine bleach, sulfates, alcohol, synthetic fragrances, lotions, latex, heavy metals, unnecessary fillers or harsh chemicals.


Chock full of chemicals, dyes, and synthetics that have sadly become the norm.

Discreet, Customizable Delivery


Get the products you need, as often as you need them. From our subscribe and save model to our discreet delivery with easy-to-carry handles on our boxes, we take your comfort and convenience seriously.


Stocking up on bulky essentials from big box stores.

Sustainable Packaging


They say it’s what’s on the inside that counts, but when it comes to caring for our planet, the truth is, it all counts. All of our packaging is renewably sourced and designed.


Traditional petroleum-derived plastics.

Beautiful Design


We’re taking the stigma out of personal care, and that starts with gorgeous design that aims for wellness, making the whole experience feel more rewarding.


Uninspired design that panders to category stereotypes.

Finally, bladder leakage liner, pads and briefs that are naturally better.

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What our customers are saying:

"Loved the moderate pads, no more discomfort like other brands”

- Linda R.

"So much more comfortable and absorbent than any other products I’ve tried. I have been telling my friends about them.”

- Ann P.

"I was blown away. I found them comfortable, absorbent and NOT itchy. Love them.”

Katherine V.

"I love them! Soft and comfortable but do the job! Ladies, trust me..I am 70 years old and these pads and wipes are FAABUULOUS!!!!”


As Seen In

Find which products are right for you.

Product Guide


We’ve curated a sampling of our most popular products in well-appointed starter kits to support your needs.

Try a Starter Kit